Lina Khan, who leads the agency, said the rule is designed so that if consumers signed up online, they should be able to cancel in the same number of steps.

The Federal Trade Commission has adopted a rule that will require businesses to make it easy for consumers to cancel unwanted subscriptions and memberships

The FTC announced the final version of its click to cancel rule which aims to make it easier for consumers to cancel subscriptions that would otherwise auto-renew.

After proposing the rule last year, the FTC received thousands of comments from consumers who had trouble canceling services, and advocates who criticized practices at gym chain P

Consumers who sign up for subscriptions and memberships online have learned that canceling is often a far more complicated process than the sign-up. Digging through a website’s seemingly impossible to find cancellation page,

The Federal Trade Commission finalized a rule Wednesday requiring companies make recurring subscriptions as easy to cancel as they are to sign up for.