My kids believe all channels equally, and it is my job as a parent to teach them to be critical of what they are being shown.

Advanced technology connects first-party data for audience targeting and campaign measurement to improve privacy and data ...

The company is wooing its autumn-loving superfans with an orange, white and yellow suite at two Great Wolf Lodge resorts.

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While first-party data ranks as the No. tactic being used by ad execs to target consumers in response to restrictive privacy ...

Behnaz Ghahramani dishes on "nowstalgia," and the ways careful -- and deliberately minor -- changes are reshaping the 30-year ...

Small business owners have concerns about possible outcomes of Google's DOJ antitrust trial set to begin Monday. Some believe ...

As editor of trade pubs focused on where advertisers and agencies plan and buy media, I've struggled for years to understand ...

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The campaign unfolds across three videos featuring excerpts of banned books by Seattle authors, read by notable Seattle ...

Outside advertisers "were responsible for creating the challenged advertisements," Meta says in a motion urging U.S. District ...

The three most read-about topics for publishers on Tuesday night were Trump, Harris and Taylor Swift, according to a report ...