Roku’s Self-Serve Ads Manager Lets Search, Social Advertisers Buy CTV
Roku said it launched Roku Ads Manager, a self-service platform designed to attract performance marketers who use social media and search and enable them to buy connected TV. Performance marketers will be able to create campaigns using shoppable ads linked to the Shopify accounts and interactive ads using Ads Manager.
Roku Inc. (NASDAQ:ROKU) is focused on platform revenue growth, launching Ads Manager and partnerships for shoppable ads.
One of this year's biggest sinkers turned out to be a back-to-school sale. Shares of Roku ( ROKU 5.67%) have rallied 53% ...
Roku stock gained nearly 6% on Thursday and has climbed 11% over the past week. What’s driving this upward momentum? One factor is an analyst upgrade by Wolfe Research..
Instead of buying a pricey picture-frame TV, your existing Roku player can turn your current TV into an art display and ...
Roku is a connected TV streaming provider that was developed in collaboration with Netflix. Read more to see why ROKU stock ...
Additionally, you can also view and manage any of your Roku devices from this page as well. If you want to modify anything to ...
Here are our top picks for the best Amazon deals of the day. If none of these catch your eye, be sure to take a peek at our ...
Roku's ad monetization strategy, partnerships with DSPs, and user engagement improvements are driving growth, with platform ...
Instead, we recommend a far easier method: connecting a VPN to your Roku via AirPlay or screencast. To do this, subscribe to ...
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Roku (ROKU) Rises Yet Lags Behind Market: Some Facts Worth KnowingRoku (ROKU) closed the most recent trading day at $77.45, moving +0.12% from the previous trading session. The stock's performance was behind the S&P 500's daily gain of 1.7%. At the same time, the ...
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